Blog

Discover how blockchain and bitcoin technologies are revolutionising the corporate world in our podcast ‘The Bitcoin Effekt’ with Dirk Roeder from Deutsche Telekom MMS. Find out more about the challenges and opportunities of integrating these technologies in large companies.

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In a world where disruptive technologies set the tone, Bitcoin is also repeatedly at the centre of many discussions. Julian Liniger, CEO of Relai and Forbes 30 Under 30 winner, dives deep into the challenges and solutions of buying Bitcoin and discusses how to make technology accessible to everyone.

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Welcome to the 100th Episode of Innovate+Upgrade with Peter Rochel! In this anniversary episode, we reflect on almost six years of strategic business development and share insights into effective methods and practices. Learn more about Business Model Design, Jobs to be Done (JTBD), and the importance of innovation and transformation. Discover how you can better understand customer needs and successfully lead your company into the future. Join us and let’s shape progress together from a customer perspective!

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Discover the channel phase model developed by Peter Rochel to get the most out of your jobs-to-be-done research and optimally align your product or business model with customer needs.

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Innovation Strategies for Competitive Advantage: JTBD Workshop

At a time when companies need to constantly reinvent themselves to remain competitive, Oberwasser Consulting and UTXO Solutions jointly launch their latest live online workshop: “Mastering Jobs To Be Done (JTBD) Innovation Framework”.

This training is aimed at decision-makers, product managers, developers and other specialists in product development. It offers efficient methods and frameworks for all those who want to secure their company’s innovative edge. For the first time since 2020, Oberwasser Consulting’s complete JTBD Innovation Framework is again available in a format accessible to all and not just as an exclusive in-house offering

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Are you looking for an effective method for customer research and innovation management? Then the Wheel of Progress® is just right for you. In our latest podcast episode, Katharina Weigert and Peter Rochel talk about the versatile applications of this revolutionary framework.

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Innovation & Strategic Development: A Comprehensive Guide to Corporate Success -Delve into the myriad facets of innovation and strategic development, exploring their indispensable roles in achieving sustainable corporate success. Gain insights from the experts at Oberwasser Consulting and learn how to integrate innovative strategies to stay ahead in today’s dynamic market.

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In this podcast episode of Innovate & Upgrade, Peter Rochel talks to Andreas Streb, Deputy CEO of Volksbank und Raiffeisenbank Bayern Mitte, about disruptive technologies and specifically the relationship between Bitcoin and banks. As the deputy CEO of a bank that is proactively involved with Bitcoin, Andreas Streb shares his perspective on the topic and explains how this technology landed on his screen and why they are involved with it.

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In this podcast episode article, we dive deep into the world of Bitcoin and Lightning payments and explore how companies with business models similar to Sanifair can benefit from this innovative technology. Learn how integrating lightning payments can help increase customer satisfaction, reduce costs and reinforce a company’s image as a technology pioneer.

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The Jobs-to-Be-Done (JTBD) method is a powerful tool to drive innovation and transformation in organisations. A crucial success factor for JTBD projects is well-conducted interviews with the right candidates. In this article we will give you tips and tricks on how to find the right interview candidates for your JTBD interviews and how to prepare them optimally.

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Are you a passionate Bitcoiner, entrepreneur, investor or just starting your Bitcoin journey? Then you’ve come to the right place! The Swiss Bitcoin Conference 2023, which takes place from 27 to 30 April in Kreuzlingen, the largest Swiss city on Lake Constance, is the place to be.

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🎧JTBD Deep Dive: From Research and Product Development🎧Dive into the world of product development and research with Jobs to Be Done! Learn about the challenges and misunderstood tools in this field. Get valuable insights and take your products to the next level. Listen to the podcast now!👂💻💡

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In the contemporary economic landscape, a fierce competition prevails, and it has become imperative for businesses to continuously enhance their offerings, be it products, services or even their business models, to stay relevant and competitive. To create a prosperous product or service, it’s crucial to comprehend the demands and prerequisites of our patrons. Achieving a deep understanding of our customers’ needs will allow us to cater to their requirements effectively and build long-lasting relationships with them. By taking the time to study their wants and pain points, we can develop solutions that are not only efficient but also exceed their expectations. Ultimately, this approach can lead to increased customer satisfaction, loyalty, and business growth. A proficient approach to fulfilling these necessities is by implementing the Jobs-to-be-Done (JTBD) methodology. This piece of writing aims to elucidate the concept of the JTBD methodology and provide guidance on its effective implementation.

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Innovative cashless payment solution for retail and hospitality: Lipa from Lightning Payment Services AG offers fast, secure payments with Bitcoin technology. Benefits for both sides: Customers get control and an overview, traders save fees. Listen to the podcast episode now or read on, right here.

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In this JTBD podcast shot, Peter Rochel explains how you can safely get the best participants for your JTBD interviews in 3 steps. He shows what exactly needs to be considered and reveals valuable tips and tricks that will save you time, nerves and money – regardless of whether you want to recruit the guests yourself or hire an agency to do it for you.

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Podcast Short Episode (German language)- What is a Job to Be Done? Peter Rochel explains in 4 minutes what a JTBD is, how to describe it, which elements belong to it and why you need it.

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Is innovation necessarily the enemy of clean processes? What seems to be a classic management task is difficult to achieve in practice: continuous innovation that leads to an increase in efficiency. Why this is so, and what can be done about it, is the subject of this podcast episode with Gavino Wismach. Listen to it […]

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Great idea! (we don’t do either) Wheel of Progress, Jobs to Be Done, agile working, Design Thinking , Business Model Canvas and, and and… are certainly all ingenious methods and excellent tools. In practice, the rapid and secure introduction of tools and methods is particularly difficult. Often good and new approaches are burned and are […]

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Discover how Share DnC is reshaping coworking and fostering innovation. Find out how the platform sublets unused office space and thus became the largest office space brokerage platform in Germany. Learn more about the transformative power of office sharing.

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Validity of facts without alternatives How do you prove qualitative results? Those who have identified the Jobs to Be Done, be it to improve products or even to initiate a new direction for the company, must be absolutely certain. A typical challenge of qualitative market research and with the risk of making gross mistakes. How […]

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Is demystification and a simpler picture coming from the JTBD? Eckhart Böhme and Peter Rochel report on the latest developments and a new JTBD model that they are currently developing. The two have developed a new model that integrates the existing models. It should also be both a tool and a means of communication and […]

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Is this disruptive, market-creating, or irrelevant? How do customers see your next feature, product, or marketing idea? Next big thing or irrelevant, that’s the question that will be the issue at our next Meetup in Cologne.

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On 08.01.2020 we continue, this time as a guest at wework. In this meetup we first refresh the JTBD basics. Then we deal with the Jobs to Be Done evaluation canvas “Wheel of Progress®”. Alexander Moths and Peter Rochel play through the application with you using a real case. Today it will be about winter […]

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No customer job = No innovation In this podcast episode, Peter Rochel talks to Bob Moesta, one of the main architects of Jobs to Be Done Theory. In addition to some JTBD history, it is about the real world practice in the development of sustaining-, efficiency-, or market-creating innovations. This episode is in English. Subscribers […]

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