{"id":10570,"date":"2026-08-11T12:54:30","date_gmt":"2026-08-11T10:54:30","guid":{"rendered":"https:\/\/oberwasser-consulting.de\/?p=10570"},"modified":"2026-08-11T12:58:57","modified_gmt":"2026-08-11T10:58:57","slug":"making-customer-jobs-understandable-with-the-wheel-of-progress","status":"publish","type":"post","link":"https:\/\/oberwasser-consulting.de\/en\/making-customer-jobs-understandable-with-the-wheel-of-progress\/","title":{"rendered":"Making customer jobs understandable with the &#8220;Wheel of Progress&#8221;"},"content":{"rendered":"\n<h3 class=\"wp-block-heading\" id=\"h-jtbd-meetup-in-frankfurt-a-m-06-februar\">JTBD Meetup in Frankfurt am Main, 6 February<\/h3>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"552\" src=\"http:\/\/oberwasser-consulting.de\/wp-content\/uploads\/2020\/02\/200128_WoP_MC-13-min-1024x552.jpg\" alt=\"Wheel of Progress workshop\" class=\"wp-image-1057\" srcset=\"https:\/\/oberwasser-consulting.de\/wp-content\/uploads\/2020\/02\/200128_WoP_MC-13-min-1024x552.jpg 1024w, https:\/\/oberwasser-consulting.de\/wp-content\/uploads\/2020\/02\/200128_WoP_MC-13-min-300x162.jpg 300w, https:\/\/oberwasser-consulting.de\/wp-content\/uploads\/2020\/02\/200128_WoP_MC-13-min-768x414.jpg 768w, https:\/\/oberwasser-consulting.de\/wp-content\/uploads\/2020\/02\/200128_WoP_MC-13-min-1536x828.jpg 1536w, https:\/\/oberwasser-consulting.de\/wp-content\/uploads\/2020\/02\/200128_WoP_MC-13-min-2048x1104.jpg 2048w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">Thursday, 6 February 2020<br>18:45&nbsp;to&nbsp;20:45<\/p>\n\n\n\n<div class=\"wp-block-button\"><a class=\"wp-block-button__link has-very-light-gray-color has-vivid-cyan-blue-background-color has-text-color has-background\" href=\"https:\/\/www.meetup.com\/de-DE\/Agiler-Stammtisch-Frankfurt\/events\/267576671\/\" target=\"_blank\" rel=\"noreferrer noopener\">Register here for free<\/a><\/div>\n\n\n\n<p class=\"wp-block-paragraph\">Knowing the jobs to be done of your target group is important input when it comes to developing new products and product strategies. At this meetup, Eckhart B\u00f6hme will introduce you to the new The Wheel of Progress canvas (wheelofprogress.com). Working as a team, you can use it to visualise every aspect of <strong>jobs-to-be-done interviews<\/strong> and turn them into valuable insights. <strong>The Wheel of Progress<\/strong> helps you see where there is potential to create added value and where you can meet customers where they are in their <strong>search for progress<\/strong>. We will try out the Wheel with a hands-on exercise and analyse a live interview together.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>JTBD Meetup in Frankfurt am Main, 6 February Thursday, 6 February 202018:45&nbsp;to&nbsp;20:45 Knowing the jobs to be done of your target group is important input when it comes to developing new products and product strategies. At this meetup, Eckhart B\u00f6hme will introduce you to the new The Wheel of Progress canvas (wheelofprogress.com). Working as a [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":1058,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_yoast_wpseo_meta-robots-noindex":"1","_yoast_wpseo_canonical":"","_yoast_wpseo_opengraph-image":"","_yoast_wpseo_opengraph-image-id":"","footnotes":""},"categories":[2],"tags":[1295,1310],"class_list":["post-10570","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-blog","tag-jtbd-en-2","tag-wop-en"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v24.3 (Yoast SEO v28.2) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Making customer jobs understandable with the &quot;Wheel of Progress&quot; &#8226; Oberwasser Consulting<\/title>\n<meta name=\"robots\" content=\"noindex, follow\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Making customer jobs understandable with the &quot;Wheel of Progress&quot;\" \/>\n<meta property=\"og:description\" content=\"JTBD Meetup in Frankfurt am Main, 6 February Thursday, 6 February 202018:45&nbsp;to&nbsp;20:45 Knowing the jobs to be done of your target group is important input when it comes to developing new products and product strategies. At this meetup, Eckhart B\u00f6hme will introduce you to the new The Wheel of Progress canvas (wheelofprogress.com). Working as a [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/oberwasser-consulting.de\/en\/making-customer-jobs-understandable-with-the-wheel-of-progress\/\" \/>\n<meta property=\"og:site_name\" content=\"Oberwasser Consulting\" \/>\n<meta property=\"article:published_time\" content=\"2026-08-11T10:54:30+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2026-08-11T10:58:57+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/oberwasser-consulting.de\/wp-content\/uploads\/2020\/02\/200128_WoP_MC-13-min-1024x552.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1024\" \/>\n\t<meta property=\"og:image:height\" content=\"552\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Peter Rochel\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@peterrochel\" \/>\n<meta name=\"twitter:site\" content=\"@peterrochel\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Peter Rochel\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/oberwasser-consulting.de\\\/en\\\/making-customer-jobs-understandable-with-the-wheel-of-progress\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/oberwasser-consulting.de\\\/en\\\/making-customer-jobs-understandable-with-the-wheel-of-progress\\\/\"},\"author\":{\"name\":\"Peter Rochel\",\"@id\":\"https:\\\/\\\/oberwasser-consulting.de\\\/#peter-rochel\"},\"headline\":\"Making customer jobs understandable with the &#8220;Wheel of Progress&#8221;\",\"datePublished\":\"2026-08-11T10:54:30+00:00\",\"dateModified\":\"2026-08-11T10:58:57+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/oberwasser-consulting.de\\\/en\\\/making-customer-jobs-understandable-with-the-wheel-of-progress\\\/\"},\"wordCount\":133,\"image\":{\"@id\":\"https:\\\/\\\/oberwasser-consulting.de\\\/en\\\/making-customer-jobs-understandable-with-the-wheel-of-progress\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/oberwasser-consulting.de\\\/wp-content\\\/uploads\\\/2020\\\/02\\\/200128_WoP_MC-13-min.jpg\",\"keywords\":[\"JTBD\",\"WoP\"],\"articleSection\":[\"Blog\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/oberwasser-consulting.de\\\/en\\\/making-customer-jobs-understandable-with-the-wheel-of-progress\\\/\",\"url\":\"https:\\\/\\\/oberwasser-consulting.de\\\/en\\\/making-customer-jobs-understandable-with-the-wheel-of-progress\\\/\",\"name\":\"Making customer jobs understandable with the \\\"Wheel of Progress\\\" &#8226; Oberwasser Consulting\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/oberwasser-consulting.de\\\/en\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/oberwasser-consulting.de\\\/en\\\/making-customer-jobs-understandable-with-the-wheel-of-progress\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/oberwasser-consulting.de\\\/en\\\/making-customer-jobs-understandable-with-the-wheel-of-progress\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/oberwasser-consulting.de\\\/wp-content\\\/uploads\\\/2020\\\/02\\\/200128_WoP_MC-13-min.jpg\",\"datePublished\":\"2026-08-11T10:54:30+00:00\",\"dateModified\":\"2026-08-11T10:58:57+00:00\",\"author\":{\"@id\":\"https:\\\/\\\/oberwasser-consulting.de\\\/#peter-rochel\"},\"breadcrumb\":{\"@id\":\"https:\\\/\\\/oberwasser-consulting.de\\\/en\\\/making-customer-jobs-understandable-with-the-wheel-of-progress\\\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/oberwasser-consulting.de\\\/en\\\/making-customer-jobs-understandable-with-the-wheel-of-progress\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/oberwasser-consulting.de\\\/en\\\/making-customer-jobs-understandable-with-the-wheel-of-progress\\\/#primaryimage\",\"url\":\"https:\\\/\\\/oberwasser-consulting.de\\\/wp-content\\\/uploads\\\/2020\\\/02\\\/200128_WoP_MC-13-min.jpg\",\"contentUrl\":\"https:\\\/\\\/oberwasser-consulting.de\\\/wp-content\\\/uploads\\\/2020\\\/02\\\/200128_WoP_MC-13-min.jpg\",\"width\":2560,\"height\":1380,\"caption\":\"Wheel of Progress Workshop\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/oberwasser-consulting.de\\\/en\\\/making-customer-jobs-understandable-with-the-wheel-of-progress\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Startseite\",\"item\":\"https:\\\/\\\/oberwasser-consulting.de\\\/en\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Making customer jobs understandable with the &#8222;Wheel of Progress&#8220;\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/oberwasser-consulting.de\\\/en\\\/#website\",\"url\":\"https:\\\/\\\/oberwasser-consulting.de\\\/en\\\/\",\"name\":\"Oberwasser Consulting\",\"description\":\"Navigating Complexity. 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