{"id":10709,"date":"2026-08-15T09:51:08","date_gmt":"2026-08-15T07:51:08","guid":{"rendered":"https:\/\/oberwasser-consulting.de\/?page_id=10709"},"modified":"2026-09-20T11:35:02","modified_gmt":"2026-09-20T09:35:02","slug":"roadmap-prioritisation-check","status":"publish","type":"page","link":"https:\/\/oberwasser-consulting.de\/en\/roadmap-prioritisation-check\/","title":{"rendered":"When you have to decide this quarter, assumptions are not a basis."},"content":{"rendered":"\n

A sprint, not a study: within 4\u20136 weeks you deliver the decision basis your quarterly presentation can stand on \u2013 methodically sound, solution-neutral, with real customer voices.<\/strong><\/p>\n\n\n\n

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Book an intro call<\/a><\/div>\n<\/div>\n\n\n\n

Standard: video call. If you prefer the phone, note it in the booking comments or call directly: +49 (0)221 1684 1669<\/strong>.<\/p>\n\n\n\n

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If this is what\u2019s on your desk right now<\/h2>\n\n\n\n
  • You can\u2019t explain to your board today why the roadmap is prioritised the way it is.<\/li>
  • Your last surveys or pains-and-gains workshops didn\u2019t deliver causal answers.<\/li>
  • Your customer voice arrives filtered through sales or key accounts.<\/li>
  • You have weeks, not months.<\/li><\/ul>\n\n\n\n
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    What you actually hold in your hands after 4\u20136 weeks<\/h2>\n\n\n\n

    An evidence-based roadmap foundation you can put in front of your board or advisory board:<\/p>\n\n\n\n

    • Clearly delineated segments<\/strong> with real buying triggers instead of buzzwords<\/li>
    • The jobs<\/strong> your customers \u201chire\u201d your solution for \u2013 verbatim, with sources<\/li>
    • Triggers, switching moments, obstacles<\/strong> \u2013 causal, not statistical<\/li>
    • A prioritisation logic<\/strong> for the next quarters that holds up internally<\/li><\/ul>\n\n\n\n

      Not a market-research data set. Not an 80-slide deck. A decision basis<\/strong> that lets you explain in 10 minutes on the day of your quarterly review why X and not Y.<\/p>\n\n\n\n

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      Typical occasions when teams talk to us<\/h2>\n\n\n\n
      • Quarterly presentation<\/strong> in 4\u20138 weeks, and the data basis for the roadmap is missing<\/li>
      • New CPTO<\/strong> or head of product under pressure to deliver proof in their first quarter<\/li>
      • Funding round<\/strong> or advisory board meeting demanding an evidence-based strategy<\/li>
      • Post-launch knowledge gap<\/strong>: the product is in the market, but nobody can explain why<\/em> customers use it (or don\u2019t)<\/li><\/ul>\n\n\n\n
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        A sprint briefing for your next quarterly review \u2013 free<\/h2>\n\n\n\n

        You receive the decision-note template<\/strong> (a one-page board briefing) together with a filled-in B2B anchor example:<\/p>\n\n\n\n

        • A format<\/strong> you can put on the table in your steering meeting \u2013 options, trade-offs, recommendation and measurement signals on a single page<\/li>
        • A filled-in example<\/strong> from a cybersecurity market-entry sprint \u2013 showing what an evidence-based board briefing looks like when it holds<\/li>
        • Sprint reference + procurement bridge<\/strong> (fixed price below \u20ac25,000 net, letter of intent + parallel kick-off)<\/li><\/ul>\n\n\n\n